HubSpot vs Pipedrive: what will you actually pay?

Annual-billing rates taken from each vendor's own pricing page, with the date we read them. First-year totals include any one-time onboarding fee on record.

  • Prices from the vendor's own page
  • Every figure carries its date
  • Recorded onboarding fees included

Every price comes from the vendor's own pricing page and carries the date we read itLast full check How we check prices

Team size

HubSpot is cheaper per seat at the entry tier; Pipedrive is cheaper per seat at the middle and top tiers.

HubSpot is the cheaper entry at 5 seats. Its Starter plan costs $420 in year one (source, checked ) against Pipedrive Lite at $840 (source, checked ), a gap of $420.

HubSpot is the cheaper entry at 25 seats. Its Starter plan costs $2,100 in year one (source, checked ) against Pipedrive Lite at $4,200 (source, checked ), a gap of $2,100.

HubSpot is the cheaper entry at 50 seats. Its Starter plan costs $4,200 in year one (source, checked ) against Pipedrive Lite at $8,400 (source, checked ), a gap of $4,200.

Cheaper is not better. Our dataset holds no feature detail for either vendor, so the two sides are not matched tier to tier and nothing here says what the extra money buys.

Free tiers and their recorded seat caps are covered in the free-tiers section below.

Gap between the two sides$420HubSpot is cheaper · first year at 5 seats
Gap between the two sides$2,100HubSpot is cheaper · first year at 25 seats
Gap between the two sides$4,200HubSpot is cheaper · first year at 50 seats

Plans at 5 seats

HubSpot

4 plans · hubspot.com/pricing/sales
Cheapest plan that fits$420Starter · first year at 5 seats
  1. Cheapest overall
    Starter
    $7 per seat a month
    $420
    first year · 5 seats
    • $7 × 12 × 5 seats = $420
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Professional
    $90 per seat a month
    $6,900
    first year · 5 seats
    • $90 × 12 × 5 seats = $5,400 + $1,500 one-time onboarding = $6,900
    • $5,400 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  3. Enterprise
    $150 per seat a month
    $12,500
    first year · 5 seats
    • $150 × 12 × 5 seats = $9,000 + $3,500 one-time onboarding = $12,500
    • $9,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  4. Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 5 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

Pipedrive

4 plans · pipedrive.com/en/pricing
Cheapest plan that fits$840Lite · first year at 5 seats
  1. Cheapest here
    Lite
    $14 per seat a month
    $840
    first year · 5 seats
    • $14 × 12 × 5 seats = $840
    Verified · pipedrive.com/en/pricing
  2. Growth
    $24 per seat a month
    $1,440
    first year · 5 seats
    • $24 × 12 × 5 seats = $1,440
    Verified · pipedrive.com/en/pricing
  3. Premium
    $49 per seat a month
    $2,940
    first year · 5 seats
    • $49 × 12 × 5 seats = $2,940
    Verified · pipedrive.com/en/pricing
  4. Ultimate
    $69 per seat a month
    $4,140
    first year · 5 seats
    • $69 × 12 × 5 seats = $4,140
    Verified · pipedrive.com/en/pricing

Every plan from both, cheapest first

  1. Cheapest overall
    HubSpot
    Starter
    $7 per seat a month
    $420
    first year · 5 seats
    • $7 × 12 × 5 seats = $420
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Cheapest here
    Pipedrive
    Lite
    $14 per seat a month
    $840
    first year · 5 seats
    • $14 × 12 × 5 seats = $840
    Verified · pipedrive.com/en/pricing
  3. Pipedrive
    Growth
    $24 per seat a month
    $1,440
    first year · 5 seats
    • $24 × 12 × 5 seats = $1,440
    Verified · pipedrive.com/en/pricing
  4. Pipedrive
    Premium
    $49 per seat a month
    $2,940
    first year · 5 seats
    • $49 × 12 × 5 seats = $2,940
    Verified · pipedrive.com/en/pricing
  5. Pipedrive
    Ultimate
    $69 per seat a month
    $4,140
    first year · 5 seats
    • $69 × 12 × 5 seats = $4,140
    Verified · pipedrive.com/en/pricing
  6. HubSpot
    Professional
    $90 per seat a month
    $6,900
    first year · 5 seats
    • $90 × 12 × 5 seats = $5,400 + $1,500 one-time onboarding = $6,900
    • $5,400 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  7. HubSpot
    Enterprise
    $150 per seat a month
    $12,500
    first year · 5 seats
    • $150 × 12 × 5 seats = $9,000 + $3,500 one-time onboarding = $12,500
    • $9,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  8. HubSpot
    Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 5 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

Plans at 25 seats

HubSpot

4 plans · hubspot.com/pricing/sales
Cheapest plan that fits$2,100Starter · first year at 25 seats
  1. Cheapest overall
    Starter
    $7 per seat a month
    $2,100
    first year · 25 seats
    • $7 × 12 × 25 seats = $2,100
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Professional
    $90 per seat a month
    $28,500
    first year · 25 seats
    • $90 × 12 × 25 seats = $27,000 + $1,500 one-time onboarding = $28,500
    • $27,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  3. Enterprise
    $150 per seat a month
    $48,500
    first year · 25 seats
    • $150 × 12 × 25 seats = $45,000 + $3,500 one-time onboarding = $48,500
    • $45,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  4. Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 25 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

Pipedrive

4 plans · pipedrive.com/en/pricing
Cheapest plan that fits$4,200Lite · first year at 25 seats
  1. Cheapest here
    Lite
    $14 per seat a month
    $4,200
    first year · 25 seats
    • $14 × 12 × 25 seats = $4,200
    Verified · pipedrive.com/en/pricing
  2. Growth
    $24 per seat a month
    $7,200
    first year · 25 seats
    • $24 × 12 × 25 seats = $7,200
    Verified · pipedrive.com/en/pricing
  3. Premium
    $49 per seat a month
    $14,700
    first year · 25 seats
    • $49 × 12 × 25 seats = $14,700
    Verified · pipedrive.com/en/pricing
  4. Ultimate
    $69 per seat a month
    $20,700
    first year · 25 seats
    • $69 × 12 × 25 seats = $20,700
    Verified · pipedrive.com/en/pricing

Every plan from both, cheapest first

  1. Cheapest overall
    HubSpot
    Starter
    $7 per seat a month
    $2,100
    first year · 25 seats
    • $7 × 12 × 25 seats = $2,100
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Cheapest here
    Pipedrive
    Lite
    $14 per seat a month
    $4,200
    first year · 25 seats
    • $14 × 12 × 25 seats = $4,200
    Verified · pipedrive.com/en/pricing
  3. Pipedrive
    Growth
    $24 per seat a month
    $7,200
    first year · 25 seats
    • $24 × 12 × 25 seats = $7,200
    Verified · pipedrive.com/en/pricing
  4. Pipedrive
    Premium
    $49 per seat a month
    $14,700
    first year · 25 seats
    • $49 × 12 × 25 seats = $14,700
    Verified · pipedrive.com/en/pricing
  5. Pipedrive
    Ultimate
    $69 per seat a month
    $20,700
    first year · 25 seats
    • $69 × 12 × 25 seats = $20,700
    Verified · pipedrive.com/en/pricing
  6. HubSpot
    Professional
    $90 per seat a month
    $28,500
    first year · 25 seats
    • $90 × 12 × 25 seats = $27,000 + $1,500 one-time onboarding = $28,500
    • $27,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  7. HubSpot
    Enterprise
    $150 per seat a month
    $48,500
    first year · 25 seats
    • $150 × 12 × 25 seats = $45,000 + $3,500 one-time onboarding = $48,500
    • $45,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  8. HubSpot
    Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 25 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

Plans at 50 seats

HubSpot

4 plans · hubspot.com/pricing/sales
Cheapest plan that fits$4,200Starter · first year at 50 seats
  1. Cheapest overall
    Starter
    $7 per seat a month
    $4,200
    first year · 50 seats
    • $7 × 12 × 50 seats = $4,200
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Professional
    $90 per seat a month
    $55,500
    first year · 50 seats
    • $90 × 12 × 50 seats = $54,000 + $1,500 one-time onboarding = $55,500
    • $54,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  3. Enterprise
    $150 per seat a month
    $93,500
    first year · 50 seats
    • $150 × 12 × 50 seats = $90,000 + $3,500 one-time onboarding = $93,500
    • $90,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  4. Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 50 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

Pipedrive

4 plans · pipedrive.com/en/pricing
Cheapest plan that fits$8,400Lite · first year at 50 seats
  1. Cheapest here
    Lite
    $14 per seat a month
    $8,400
    first year · 50 seats
    • $14 × 12 × 50 seats = $8,400
    Verified · pipedrive.com/en/pricing
  2. Growth
    $24 per seat a month
    $14,400
    first year · 50 seats
    • $24 × 12 × 50 seats = $14,400
    Verified · pipedrive.com/en/pricing
  3. Premium
    $49 per seat a month
    $29,400
    first year · 50 seats
    • $49 × 12 × 50 seats = $29,400
    Verified · pipedrive.com/en/pricing
  4. Ultimate
    $69 per seat a month
    $41,400
    first year · 50 seats
    • $69 × 12 × 50 seats = $41,400
    Verified · pipedrive.com/en/pricing

Every plan from both, cheapest first

  1. Cheapest overall
    HubSpot
    Starter
    $7 per seat a month
    $4,200
    first year · 50 seats
    • $7 × 12 × 50 seats = $4,200
    • hubspot credits: 500
    Verified · hubspot.com/pricing/sales
  2. Cheapest here
    Pipedrive
    Lite
    $14 per seat a month
    $8,400
    first year · 50 seats
    • $14 × 12 × 50 seats = $8,400
    Verified · pipedrive.com/en/pricing
  3. Pipedrive
    Growth
    $24 per seat a month
    $14,400
    first year · 50 seats
    • $24 × 12 × 50 seats = $14,400
    Verified · pipedrive.com/en/pricing
  4. Pipedrive
    Premium
    $49 per seat a month
    $29,400
    first year · 50 seats
    • $49 × 12 × 50 seats = $29,400
    Verified · pipedrive.com/en/pricing
  5. Pipedrive
    Ultimate
    $69 per seat a month
    $41,400
    first year · 50 seats
    • $69 × 12 × 50 seats = $41,400
    Verified · pipedrive.com/en/pricing
  6. HubSpot
    Professional
    $90 per seat a month
    $55,500
    first year · 50 seats
    • $90 × 12 × 50 seats = $54,000 + $1,500 one-time onboarding = $55,500
    • $54,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 3,000
    Verified · hubspot.com/pricing/sales
  7. HubSpot
    Enterprise
    $150 per seat a month
    $93,500
    first year · 50 seats
    • $150 × 12 × 50 seats = $90,000 + $3,500 one-time onboarding = $93,500
    • $90,000 a year after year one; the one-time onboarding fee is not charged again
    • hubspot credits: 5,000
    Verified · hubspot.com/pricing/sales
  8. HubSpot
    Free
    $0 per seat a month
    —
    not available
    Capped at 2 seats, not viable at 50 seats.
    • seats: 2
    • contacts: 1,000
    Verified · hubspot.com/pricing/crm

All prices are in US dollars on annual billing. First-year total = annual per-seat rate × 12 × seats, plus any one-time onboarding fee, which is billed once per organisation, not per seat; the following year drops the fee. Neither vendor's dataset record carries a minimum-seat requirement for these plans, so none is added. Each vendor's plans run cheapest first in a single column. A plan whose recorded seat cap is below the team size sorts last, with an em dash and the reason, and so does a $0 plan with no seat limit on record: we can't confirm it fits, so it is left out of the cheapest-plan figure rather than assumed unlimited. Each plan row shows its own verification date and source; some rows were rechecked more recently than others.

Details, sources and caveats

How the tiers line up

The verdict above compares list price per seat only. Pairing: at the entry paid tier, HubSpot Starter ($7/seat/mo; hubspot.com/pricing/sales, checked ) is $7/seat/mo cheaper than Pipedrive Lite ($14/seat/mo; pipedrive.com/en/pricing, checked ); at the top tier, HubSpot Enterprise ($150/seat/mo; hubspot.com/pricing/sales, checked ) is $81/seat/mo dearer than Pipedrive Ultimate ($69/seat/mo; pipedrive.com/en/pricing, checked ). In between, HubSpot Professional ($90/seat/mo; hubspot.com/pricing/sales, checked ) is dearer per seat than every Pipedrive middle tier, namely Pipedrive Growth ($24/seat/mo; pipedrive.com/en/pricing, checked ) and Pipedrive Premium ($49/seat/mo; pipedrive.com/en/pricing, checked ). The vendors have different tier counts, so tiers are compared entry-to-entry and top-to-top, not matched one-for-one, and by position, not feature parity.

The free tiers

HubSpot Free (hubspot.com/pricing/crm, checked ) costs $0, capped at 2 seats and 1,000 contacts; our dataset records no $0 plan for Pipedrive.

What each charges extra for

HubSpot adds a required one-time onboarding fee on Professional $1,500 and Enterprise $3,500 (both as of the plan's check). No onboarding fee is recorded for Pipedrive, which means we haven't found one, not that we've confirmed there isn't one. Pipedrive's notes record free implementation on plans over $400/year (pipedrive.com/en/pricing; that statement has no retrieval date of its own). The totals add recorded fees only.

HubSpot

  • Professional: $1,500 one-time onboarding fee, billed once per org, not per seat
  • Enterprise: $3,500 one-time onboarding fee, billed once per org, not per seat
  • Starter (500), Professional (3000), Enterprise (5000) include a monthly allowance of HubSpot Credits; going over that allowance costs extra. The exact overage rate is not recorded in our dataset, and is not estimated here.

Our dataset doesn't yet capture HubSpot's add-on pricing, so nothing is shown here rather than a guessed figure.

Pipedrive

  • No onboarding fee is recorded for Pipedrive in our dataset — that means we haven't found one, not that we've confirmed there isn't one.
  • Add-ons are priced per account, not per seat, as starting-from figures. Our dataset does not record which billing term (annual or monthly) these add-on prices are quoted on, and gives them no per-figure verification date of their own, so treat them as less firmly dated than the plan prices above. They are not included in the totals on this page:
    • LeadBooster: from $32.50/account/month
    • Projects: from $16/account/month
    • Campaigns: from $13.33/account/month
    • Web Visitors: from $41/account/month
    • Smart Docs: from $32.50/account/month
  • Per our dataset notes, Pipedrive's listed prices are VAT-exclusive.
  • Per our dataset notes, Pipedrive offers free implementation on plans over $400/year. That statement sits in the tool-level notes, not in a dated plan record.

Taxes: Pipedrive's listed prices are VAT-exclusive per our dataset notes. Our dataset records no tax statement for HubSpot's prices, so don't assume the two are quoted on the same tax basis.

Who each is wrong for, on price alone

If your team is 2 people or fewer, HubSpot's Free plan is the only $0 plan in our dataset; past that cap it is out of the running. On price alone, HubSpot is the harder case to make at the middle and top tiers, where Pipedrive is cheaper per seat, and its Professional and Enterprise plans add an onboarding fee on top. Pipedrive is not the answer if you want a $0 plan, or the lowest price at the entry tier, where HubSpot is cheaper.

A lower price does not make a tool the better or the worse one. Check the specific tier's feature list on each vendor's own page before you decide.

Where published pricing runs out

HubSpot: every tier up to and including Enterprise has a published per-seat rate ($150/seat/mo), but Enterprise has no self-serve checkout per our dataset notes — buying it requires talking to sales.

Pipedrive: a published per-seat rate is available through Ultimate, the top plan in our dataset. Whether buying it requires a sales conversation is not recorded for this vendor.

Sources

Each plan's first mention in the text carries its source link and retrieval date; the plan rows and this Sources list repeat them. Not every plan was rechecked on the same day.

Where our data is thin

  • No feature detail is recorded for HubSpot and Pipedrive, so we can't say what any tier includes or whether tiers at similar prices do the same job.
  • No seat or contact limits are recorded for any Pipedrive plan; the totals add no cap or minimum that isn't in the dataset.
  • HubSpot's add-on pricing is not captured in our dataset.
  • Pipedrive's add-on prices are per account, starting-from figures with no recorded billing term or retrieval date of their own, and are left out of the totals.
  • Annual-billing rates only: monthly-billing rates are not shown on this page.